2024 Recap: Reflecting on an Incredible 2024 and Looking Ahead to 2025
As 2024 comes to a close, we want to take a moment to reflect on an amazing year of growth, exciting product launches, and memorable events. Thanks to our incredible community of customers, followers, and supporters, this year has been nothing short of spectacular. We’ve hit key milestones, launched new collections, and had unforgettable moments that we’re thrilled to share with you!
2024 Product Milestones: Our Best Sunglasses Yet
2024 was a year of expansion for BEX® sunglasses, with several new collections that turned heads and became instant favorites. Our team worked hard to bring fresh styles, enhanced UV protection, and durable frames to life, and the results spoke for themselves. Whether it was our high-performance outdoor designs or fashion-forward, everyday looks, BEX® sunglasses stood out as a must-have accessory for the year.
Some of our best-selling styles of 2024 included the FYNNLAND X, the LEGOLAS, and the DUSK, which gained major attention for their bold designs, premium lenses, and comfort. We couldn’t be more proud of how our products resonated with you!
Celebrating Memorable Events: Cowboy Christmas & More
One of the biggest highlights of 2024 was our participation in Cowboy Christmas. This annual event not only gave us the chance to meet so many of you in person but also allowed us to showcase our newest collections to the larger Western and outdoor community. We loved seeing the excitement surrounding our booth and hearing firsthand how much you enjoyed our sunglasses. It’s moments like these that make our work so fulfilling.
In addition to Cowboy Christmas, we also had the privilege of partnering with amazing brands and influencers, expanding our reach and bringing BEX® sunglasses to even more people who share our love for adventure and style. These partnerships helped us build a stronger connection with our audience and continue to grow our brand’s presence.
Engaging with Our Community: The Best of UGC and Social Media Moments
We are beyond grateful for the love and support from our incredible community of BEX® enthusiasts. Throughout 2024, we saw amazing user-generated content (UGC) flooding our feeds—from stunning photos of you wearing your favorite BEX® sunglasses on your adventures to heartwarming messages about what our brand means to you.
Some of our favorite customer moments from 2024 included:
These moments are what drive us to continue innovating and creating products that truly make a difference in your everyday life
Looking Ahead: Exciting Things Coming in 2025
As we wrap up 2024, we’re already looking ahead to 2025, and we’ve got some exciting things in store! From new product launches to fresh collaborations and events, there’s no shortage of exciting developments. Stay tuned for more details as we gear up for another incredible year!
Revisit Your Favorite BEX® Sunglasses
We want to thank each and every one of you for an amazing year. Your support has made 2024 a year of growth, success, and unforgettable memories. If you haven’t already, take a moment to revisit your favorite BEX® sunglasses and get ready for what’s next. We can’t wait to continue this journey with you in 2025.
Shop now and grab your favorite pair of BEX® sunglasses, or follow us on social media to stay connected and get a sneak peek of what’s coming soon!
